Month: January 2020

Call for Papers – Conference on Historical Analysis and Research in Marketing

Call for Papers – Conference on Historical Analysis and Research in Marketing

20th Biennial Conference on Historical Analysis and Research in Marketing (CHARM) and 4th Doctoral Workshop on Historical Methods in Marketing Scholarship June 4-6, 2021: Duke University, Durham, NC CBHA members might also like to know that the Hartman Centre offers

New Book Review Added

New Book Review Added

Paul Rutherford, The Adman’s Dilemma: From Barnum to Trump. Toronto, ON: University of Toronto Press, 2018.  x + 456pp., tables, notes, index. Cloth; ISBN 9781487503901, Cdn $110.00, Paper; ISBN 9781487522988, Cdn $39.95. Read the book review HERE.